Blog

Are you maximizing your social media potential?

Social media as a component of marketing is continuously growing its own significant heartbeat in the industry — so much so that many businesses nowadays make exclusive use of it for their advertising and promotional needs.

Having great content on your site is the magnet that attracts visitors.

Hacks to boost the speed of your WordPress site

We’ve all experienced the frustration that comes with a slow-loading website. While 10 years ago, we would have waited patiently as a site loaded with all the urgency of a sloth, today’s internet surfers won’t hesitate to close the tab. Most expect at least a three-second load time, while some won’t settle for wait times over two.

Comparing the top business dashboards

A dashboard is a single display that provides all the information you need to make important business decisions and manage your company. While dashboards are generally helpful, you need to choose the one that works best for your company’s objectives and goals.

Software challenges for virtual environments

Since the very first software release, software licensing was already considered a challenge. In the past, many software licensing models were based on concurrent connections or number of installations. Today, virtualization and multicore CPUs add a new level of complexity, making it more difficult to track costs and how many licenses you’ll need.

Improve your PowerPoint skills with these tips

Office workers are far too familiar with slideshow presentations that are either more soporific than cough medicine or are horrible time sinks that make them miss their deadlines. To avoid becoming the next target of their ire and resentment — and perhaps become the presenter everyone actually enjoys — here are some tips on how to use Microsoft PowerPoint.

Why should you automate SMB marketing?

One of the biggest innovations in business and technology is marketing automation. Previously reserved for well-funded enterprises, marketing automation is now accessible to small businesses, thanks to affordable cloud solutions. Here are five profitable benefits to automating some of your most mundane marketing tasks.

The benefits of a cloud-based ERP

Businesses seeking to integrate their various systems may be intrigued by a cloud solution. An increasingly popular cloud solution for small- and mid-sized businesses (SMBs) is the enterprise resource planning (ERP). Find out what a cloud-based ERP is, and how your business can benefit from it.

How to make buyers out of Instagram followers

Instagram has become one of the most popular social networks to date. One billion active users consume its image-heavy content every day. Aside from it being a photo-sharing app with fun filters, Instagram has demonstrated its capability to turn your followers into customers.

How to cut your data center expenses

Many business owners tend to ignore the server room or pretend that it doesn’t exist. But this won’t change the fact that it can wreak havoc on your electric bills. Before you suffer, read this article to lower your energy bills. 

Perform an energy audit

There’s a good chance your IT staff has never thought about how much energy your server room and data center are consuming.

Let Office 365 help you save the date

Arranging meetings that work with everyone’s schedules is a pain — especially if participants don’t work in your office. A calendar that is easy to share publicly simplifies everything from scheduling calls with clients to quarterly meetings with business partners.