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How to boost your SMB’s social media presence

How to boost your SMB’s social media presence

Small- and medium-sized businesses (SMBs) nowadays are more competitive than ever. As an SMB owner, you’re probably constantly looking for ways to boost your social media presence, outdo your competitors, and increase profits. Here are some ways to do that. Create buyer personas Social media data is a great tool to gather information about your […]

Best Chrome extensions to install

Best Chrome extensions to install

Google Chrome is fast, clean, and versatile. It delivers a great browsing experience to users, so it’s no surprise that it has the widest user base out of all web browsers. It’s also expandable and customizable, thanks to the thousands of extensions available at the Chrome Web Store. It can be quite taxing to sort […]

Productivity tip: Email automation

Productivity tip: Email automation

If you’ve ever received what looked like a personalized email from a huge corporation, there’s a good chance it was actually written using an email automation platform. This technology saves time and money while strengthening customer relationships, and contrary to popular belief, it is well within most SMB budgets. What is email automation? Usually included […]

Best practices for virtualization first-timers

Best practices for virtualization first-timers

Virtualization’s benefits are numerous: centralized IT management, faster hardware resources, improved business continuity, and reduced overhead costs. It makes perfect sense for everyone to jump on board. But to maximize virtualization’s benefits, beginners should start doing the following best practices. Conduct an assessment Evaluating your IT environment is an important step in the implementation process. […]

Work Smarter in Outlook with these tips

Work Smarter in Outlook with these tips

People are constantly searching for an easier way to keep their email inboxes in order, customize their email signatures, and improve group communications. The good news is that Microsoft Outlook has these features built in, you just need to know where to look. Clean Up your inbox No matter how meticulously organized your Outlook inbox […]

Cloud security: Everything you need to know

Cloud security: Everything you need to know

Cloud technology is becoming more pervasive every day. A Forbes report found that 77% of enterprises have at least one application or a portion of their enterprise computing infrastructure in the cloud. But somehow, myths about its lack of security remain. Hands-on management Unless you have an overinflated budget, relying on local copies of data […]

Manage your business better with ERP

Manage your business better with ERP

From accounting to inventory, small- and medium-sized businesses (SMBs) need various systems to function, and managing them simultaneously is a colossal task. Enterprise resource planning (ERP) software can help you manage these systems efficiently and improve business performance. ERP explained ERP is a program that integrates all your systems into a single database, so if […]

Stop ransomware with virtualization

Stop ransomware with virtualization

Ransomware is a type of malware that encrypts your data and makes it impossible to access unless you pay a ransom. While it may appear to be difficult to stop, you should never give in to the hacker’s demands. Before you end up being a victim of ransomware, protect yourself with virtual disaster recovery (DR) […]

How do I create an effective Facebook ad?

How do I create an effective Facebook ad?

Facebook has uses that go way beyond posting cat photos, complaining about restaurants, or stalking your ex — it’s also an incredibly effective advertising platform. From small businesses to big corporations, anyone can benefit from Facebook’s marketing tools. Read on to leverage Facebook to your advantage. Why advertise on Facebook? Above all else, the cost-effectiveness […]

Why is HTTPS important?

Why is HTTPS important?

Many internet users still do not understand what the padlock icon in their web browser’s address bar is for. It represents HTTPS, a security feature that authenticates websites and protects the information users submit to them. This is an important feature that lets users know whether the site they are visiting is secure or not. […]

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